Welcome to The Pricing Conversation.

Industry leading bakers sit down to have a chat about one of the hardest parts of being a baker - what to charge for your cakes!  

Featuring the following amazing industry thought leaders:

Jane Taylor - internationally-renowned floral cupcake maker

Emma Jayne - 2022 cake artist of the year.

Melanie Underwood - founder of Cake International - one of the largest cake shows in the world.

Rockpool Creative and RockCake - specialists in marketing and branding for cake makers world wide

Sit back and take notes! There's a lot here to help you with.